When I first got The Marilyn Monroe Diamond Store, I decided to start with There’s No Business Congenial Expose Business because I reminiscences I would probably enjoy it the least. My perception of it was as a capital, past it-timey mellifluous in which Marilyn had a relatively small part.
The story here is not the main thing and only serves as the launching point for the musical numbers. This was 20th Century Fox’s answer to the dominance of MGM in the musical genre of the date and all stops were pulled to make this as huge as possible—some of the big revue numbers are equitable lustfulness-popping extravaganzas! The music of Irving Berlin, recycled from a plenitude of other films, is the tenderness of the sheet and makes for great nostalgia of a simpler America.
Topping the bill is the great Ethel Merman—whose singing term, let’s say, is a import of taste—making somewhat of a comeback in this mid-1950s musical. Merman left Hollywood after some success in the ’30s, including Alexander’s Ragtime Band and Anything Goes. The pre-eminent Broadway star of her era, myriad parts that she originated on the stage were given to other actresses in their movie versions. Here, she is Molly Donahue, the matriarch of a rather clichéd Irish Vaudeville family. I particularly enjoyed the lilting number where she substituted as an proficient sea salt pro her son, Tim (Donald O’Connor), in a tar grain singing A Sailor’s Not A Swabbie (’til He’s Been Tatooed) with her daughter Katie (Mitzi Gaynor). Merman later sings the subtitle song in her signature brassy style.
Each of the actors playing the younger Donahues spell in agreeable, if somewhat limited, performances off stage but are certainly excellent in stage numbers. Johnnie Flicker has an eccentric but effective singing enunciate but struggles with a wooden acting style. Gaynor is adorable and her dancing is fantastic. O’Connor is the quintessential hoofer and adds some nice comic touches, but his pursuit of rising pre-eminent Vicky Parker (Marilyn Monroe) is fairly crazy. He has the only musical sequence that breaks away from the movie’s permission of songs only in performances, when, following a date with Monroe, he has a pretence system that involves dancing statues and the tune A Man Chases A Girl (Until She Catches Him.)
The Five Donahues are anchored by dad Terry Donahue played by Dan Dailey, who gives a solid accomplishment in a duty that he knew genially. Dailey came up utterly Vaudeville and Broadway and he is that unequivocal type of mugging actor that was popular in those years. He possibly has the only dramatic moments that really commission in the movie.
Since this film has been release as on the whole of The Marilyn Monroe Diamond Aggregation, Marilyn’s performance deserves special notoriety. Extent, she falls victim to the weak, offstage story with categorically simply a few brief scenes. There is not much conditions to settle a integrity and her acting seems somewhat potential, especially when playing with O’Connor. But, like the film as a whole, she comes among the living in the mellifluous numbers and these are classics. Her show of After You Get What You Want, You Don’t Requirement It sizzles despite some clunky choreography. The production number of Heat Wave is tasty and earns this film its place in the Diamond Collection. Her other slues in rehearsal for the big show, Slothful, is delectable and hysterical with O’Connor and Gaynor’s contributions.
But, Marilyn almost disappears from the latter part of the movie and it makes it obvious that her part was beefed up to take dominance of her rising fame. This made me wonder if Merman felt similarly about Marilyn as her character Molly feels about Vicky.
All in all, this is a make sport romp with countless musical numbers and is certainly worth watching to get a purport of a type of medley entertainment that has all but disappeared in our era. The performers are seductive, talented and really positive how to “sell a flap.”


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